About
Welcome to East FC — A New Era of Soccer in East Grand Rapids
East FC is a new youth soccer club based in East Grand Rapids, Michigan, open to players and families from across the Greater Grand Rapids area.
Our club blends the world’s best training philosophies — including futsal-inspired techniques from soccer powerhouses like Brazil and Argentina — to build confident, creative players ready for the next stage of their futbol journey.
Our Mission
At East FC, we strive to foster a true futbol culture centered on excellence, creativity, and an unwavering commitment to living the game on and off the field.
We believe in developing not just great players, but great people, grounded in the values that will carry them through soccer and life.
Our Vision
We believe the ball can be the best teacher.
At East FC, we provide challenging, game-like conditions that push our student-athletes to learn, adapt, and create their own solutions — both on and off the field.
Our vision is to build smart, decisive players who grow in confidence, sharpen their decision-making, and prepare themselves for success at the next level — whether in soccer, school, or life.
Our Unique Approach
At East FC, we are guided by three core principles that set us apart:
Futsal-Inspired Development: We emphasize close control, quick decision-making, and creativity, following models proven in countries like Brazil and Argentina.
Quality Over Quantity: Every East FC team receives the same high level of coaching. No filler teams. No shortcuts. Every player follows a club-wide development plan designed for real growth.
Common Sense Competition: We prioritize the right level of competition over prestige. Especially at younger ages, development comes first — so our teams play in the leagues and tournaments best suited to their stage of growth.
Our Leadership
East FC is led by an experienced and passionate leadership team:
Fabian Rodriguez – Club Director
Jessie Zamudio – Boys Director
Urbano Romero – Girls Director
Our directors bring years of elite soccer and futsal experience to our players, ensuring a unified development pathway across all teams.
LEAGUES AND TOURNAMENTS
East FC is proud to be a fully approved member of the Grand Valley Soccer Association (GVSA). Our teams participate in a thoughtfully designed competition pathway:
League Play: East FC teams compete in GVSA, ensuring consistent, age-appropriate competition that supports long-term player development.
Tournaments: We select top tournaments across Michigan and the Midwest that challenge our teams appropriately — balancing competitive opportunities with smart player growth.
Custom Competition Plans: Each team follows a development-first approach, participating in leagues, tournaments, and showcase events that match their unique level and goals.
At East FC, competition is never about chasing prestige — it's about finding the right environment where players are challenged, confident, and able to succeed.
GAME AND PRACTICE LOCATIONS
East FC trains and competes at a variety of high-quality fields strategically located throughout the suburban Grand Rapids area. This flexible facility model allows us to serve players and families from across the region while prioritizing accessibility, safety, and a positive training environment.
Practice Locations
The Kroc Center – 2500 Division Ave S, Grand Rapids, MI
Our Savior Lutheran School – 1916 Ridgewood Ave SE, Grand Rapids, MI
Game Locations
The Kroc Center – 2500 Division Ave S, Grand Rapids, MI
Mehney Field (East Grand Rapids Middle School) – 2425 Lake Dr SE, Grand Rapids, MI
We continually evaluate our field usage to ensure the best possible experience for our teams, and all locations are within a short driving distance from East Grand Rapids and surrounding communities.
Stay Connected
Don't miss your chance to be part of this exciting journey!
Fill out our Interest Form to stay updated on team news, clinics, camps, and tryout opportunities.